Target candidates from 2015 and up MBA batch from any good college
Target FMCG and OTC Companies like , Godrej Consumer , Dabur, Marico , Britannia , ITC , Glenmark OTC , Cipla OTC , Sun OTC etc
Offer ctc – 35 to 40 Lacs + 15% performance bonus
JOB OVERVIEW: The incumbent in this role is responsible for developing and implementing marketing plans to address brand requirements, leading and generating consumer insights, managing the communication strategy, monitoring the key brand parameters to ensure better planning and driving digital campaigns/activationsfor the brand, generating consumer insightsfor new product development. KEY STAKEHOLDERS: INTERNAL R&D team, Analytics team and PR team KEY STAKEHOLDERS: EXTERNAL Media, Trade Activation, Innovation, market research, customers REPORTING STRUCTURE: GM Marketing QUALIFICATION: MBA in Marketing (Premium Institute preferred) EXPERIENCE: • 6 to 8 years of total work experience in OTC/fmcg sector • Should have exposure to NPD, activations, media planning, digital Campaigns • Should have exposure to consumer Communications • Analyticalskills • Leadership and planning ability • Communication and presentation skill
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